12+ hour, 52+ min ago   (453+ words) Storyboard18 is Network18 Group's flagship platform focussed on the advertising and marketing community and a leading source of news and analyses. For over two decades as a TV show on CNBC-TV18, Storyboard18 has championed and chronicled the business of brands, the rise of…...

1+ day, 6+ hour ago   (522+ words) ITC expects consumer spending on its flagship food brand Aashirvaad to reach ₹20,000 crore within the next five years, nearly twice the current level of more than ₹10,000 crore, as the company broadens the brand's presence across food categories, PTI reported. Hemant…...

1+ day, 10+ hour ago   (204+ words) Zoho is developing a new project aimed at changing how work gets done, with co-founder Sridhar Vembu suggesting that the initiative will focus on reducing friction between people, processes and technology. Vembu shared the update in a post on X,…...

1+ day, 11+ hour ago   (331+ words) Watch retailer Just In Time has launched a new campaign, ‘Watching Out For You’, featuring actor and brand ambassador Ayushmann Khurrana. The campaign centres on the idea that selecting a watch involves more than choosing a design. It looks at…...

1+ day, 8+ hour ago   (525+ words) The Reserve Bank of India has rejected Tata Sons’ application to surrender its registration as a Core Investment Company (CIC), a decision that could bring the Tata Group holding company closer to a stock market listing, Reuters reported, citing two…...

1+ day, 12+ hour ago   (309+ words) HDFC Bank’s board has completed the key steps in its leadership transition and submitted two candidates to the Reserve Bank of India (RBI) for the bank’s next Managing Director and CEO, Moneycontrol reported. The move follows a period of uncertainty…...

1+ day, 11+ hour ago   (258+ words) Oracle co-founder and executive chairman Larry Ellison has withdrawn a trading arrangement that would have allowed him to sell as many as 50 million shares in the company, valued at about $7.5 billion based on Friday’s closing price. The company confirmed the…...

4+ day, 5+ hour ago   (340+ words) Swiggy has helped more than 50,000 delivery partners file their Income Tax Returns (ITRs), enabling them to collectively claim around ₹6.5 crore in income tax refunds. The initiative covers delivery partners working across Swiggy’s Food Marketplace and Instamart businesses. The company said…...

4+ day, 6+ hour ago   (385+ words) Kwick Living (I) Private Limited, which operates cleaning brand Beco, has said it will comply with the Delhi High Court’s interim order in Hindustan Unilever Limited’s (HUL) advertising dispute, while maintaining that its commitment to product quality, transparency and honesty remains…...

4+ day, 14+ hour ago   (755+ words) India’s FMCG marketing playbook is undergoing a fundamental reset as media fragmentation, quick commerce, AI and increasingly regional consumer preferences force brands to rethink where and how they invest. For ITC, however, the shift does not mean abandoning traditional media…...